HUMMEL x EVERTON

'MORE THAN ELEVEN'
HUMMEL ‘MORE THAN ELEVEN’

For the reveal of the new 20/21 first team kit, Everton and Hummel decided to explore their common key values through a beautiful poetic film that navigates the history and future of both brands. Narrated by Danish Everton giant Thomas Gravesen; the film brings new character to your typical kit launch.

Directed by Craig McLaughlin

A performance lead Content Director, Craig McLaughlin utilises his skills in self-shooting and editing to reveal a glimpse at the true character and humour of those he puts in front of his camera.

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