He started his career by working on long and short-form music documentaries, conducting sessions and live shows. Coffey soon moved on to bigger productions as an Assistant Director before becoming a producer for brands including Coca-Cola, Shell, Nestle, and L’Oreal.
He became a director in 2015.
Since then, Coffey has directed campaigns for the likes of Nike, Alcatel, Patron, Lad Bible, Glenfiddich, British Airways, TUI, Monzo, Clarks, Belvedere, Sharps Brewery and many more. He even won a Lovie Award for his feature-length documentary about bartenders around the globe.
Coffey continues to direct and self-shoot many music projects including; live streams, sessions, documentaries and music videos.
As part of his work, Coffey has even collaborated with Spotify, Apple, Boilerroom and Vevo and directed for Prince, Jonas Blue, Frank Carter & The Rattlesnakes, Oh Wonder, Korn, Olly Murs, Toe, Alesha Dixon, Little Mix, Jack Garratt, La Dispute and many more.